Marketing

Most perceived brands by consumers

Tech Companies Have The Best Buzz In US According To New Index

YouGov BrandIndex early-year rankings show that Amazon, Netflix, YouTube, and Google reign as best-perceived brands among consumers. Familiarity may breed contempt in...
New Tools for Global Brands and Retailers to target mobile commerce

New Tools Released To Help Retailers And Brands Target The Billion Dollar Mobile Commerce...

Emarsys is trying to make it easier for marketers to connect with the growing mobile market. Emarsys, a provider of cloud marketing...
Three Group's Network Level Ad Blocking

UK Mobile Carrier Tests Network-Level Ad Blocking

Marketers and advertisers now need to add network-level ad blocking to their list of concerns. The news for advertisers has been bleak...
AREVA and Northstar Partnered To Purchase Decommissioned Power Plants

AREVA, NorthStar, Pounce On Lull In U.S. Nuclear

French nuclear power specialist AREVA and New York-based demolition firm NorthStar have announced a joint venture that will focus on...

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